Education, Makeup How To

Television & Photography Makeup Guideline

orangeshadowPreparing the Foundation

As with any other type of makeup, it is necessary to prepare the skin before applying any products. For television and photography, skin must be hydrated and taken care of so the makeup looks its absolute best.

I recommend using a stick/cream foundation for television and photography and avoid water based or luminous foundations that can cause the lighting to deflect poorly off the skin creating some not so great outcomes for camera. It is a great idea to keep in mind what type of lighting will be used. Also, the thicker the product, the more coverage it will give.

In makeup for photography, liquid foundation can be used so that it looks natural and light.

Dust the whole face with loose powder to ward off shine.

Corrections to the face can be made with pencil or with powdered shadows, leaving these well blended but defined.

Color Application

The makeup artist must know how to apply makeup according to the type of program in which he or she is working. If the makeup is for journalism, the colors should be conservative and matte, making sure that they do not clash with the wardrobe. Any shading around the eyes must be smudged, making sure that the eye is both defined and clear.

However, if the shooting takes place at night, the makeup must be a bit more intense and the artist can apply bolder colors. Still, the foundation should always stay matte.

For photography makeup, the makeup is limitless, since we can make soft eyes for a natural look or pronounced shadows for a sophisticated image. For these assignments, the artist studies the photographer’s portfolio and style, the client’s wardrobe, and so on.

In both television and photography, false lashes are important because they thicken and extend the natural lashes and give the eye more of a “pop.”

The eyeliner should always be a shade or two darker than the eye color.

The brows in the case of television should look natural but intensified a bit for photography.

In the case of television, more blush is best! What can appear like a lot in real life looks very different on camera and can make a person look pale. However, this does not mean to make the person look completely unnatural. Take a couple of shots with the camera to see if blush needs to be intensified or more subtle. In any case, blush must emphasize the cheekbones.

The lips must be lined well, and it’s important they look symmetrical. In photos and television, asymmetries are more noticeable.

In all cases, the makeup must be appropriate to the visual medium, being aware of the studio lighting. Always confirm the type of makeup to be done with all concerned on the set, so as to be able to apply this to the makeup.

For more info on television and photography and lighting, see:

Check back next week for Special Effects for Film & Stage!


Makeup for Television and Photography

smokey eye by little lulu makeup artistry in miamiCommunication is extremely important in deciding the style of the the finish which your makeup must cater to.

In this post we will discuss:

  • The role of the makeup artist in the studio
  • Television scripts and the makeup artist
  • Staying Consistent
  • The role of the assistant makeup artist
  • Studio lighting and its effect on makeup
  • Television terms and vocabulary
  • Special products for television and photography

The Role of the Makeup Artist

The professionals who influence how the actors and actresses appear on camera include: the producer, director, script writer, makeup artist, wardrobe and hair stylist, and lighting crew. The main role of the makeup artist is to counteract the shine and reflective effects that bright lights produce when coming in contact with a person’s skin. Studio lights also tend to wash out the complexions of people being filmed and it’s up to the makeup artist to make sure actors don’t appear ghost-like on camera.

When a specific character or time period is being recreated, the makeup artist is called upon to recreate an authentic and convincing image  for the camera. Special-effects makeup, such as wounds and scars is another specialty of the makeup artist that works for television.

In television, the makeup artist has the advantage of seeing the result of their work immediately whether he or she is on the set or in front of monitors in the control room. Generally, televisions shows are taped, necessitating simple touch-ups between takes. The makeup artist must be attentive to the director’s order and never in a place that can interfere with other members of the crew. It is important to keep your equipment clean and your materials well organized. Always look professional and well-groomed.

Television Scripts and the Makeup Artist

The script for a television episode is what governs the entire production. All the audiovisual details are contained within the document. While in film, the makeup artist must become acquainted with only a single type of script. However, in television, there are many formats and styles to match the different genres of TV programs which the makeup artist must also become acquainted with. Some television programs are make with no script at all- news programs, where field journalists report live on location, is an example. Afterward, through newsroom editing, the team establishes a script.

Soap operas are unique in that there is often a master document from which the serial scripts are drawn. The master document contains details such as descriptions of the characters, professions, personalities and styles, history and so on.

In daily talk shows, each script changes daily. Other models of television scripts are:

Short news segments

The topic of a short taped news segment will be a single theme or event, whether a press conference or the naming of a new head of state. These segments are meant to be informative and objective.

Featured news segments 

On TV programs like 60 Minutes, there might be several 10-15 minute segments. The script for these segments will be more extensive and contain footage destined for voice-over. There is usually a clear, established structure, although last minute changes are common and require the makeup artist to adapt quickly.

Interview scripts

These documents describe the people involved (i.e. moderator, speaker, interviewees), the order in which they speak, the topics and so on.

Reality shows and game shows

The circumstances of reality shows are different and the crew members should always be prepared for the unusual. In reality shows such as Survivor, a team of script writers stay nearby and document the daily routines of the competitors. They then incorporate and further develop the spontaneous story lines when they write their scripts.

Staying Consistent 

For every recurring character in any type of television program, it’s critical that consistency be kept between what the actor wore and how he or she was made up from one episode or shot to the next. If special effects are used, there will need to be an account of where a particular wound was located, for example, and for how long according to the script, the wound shall appear. This attention to detail ensures a realistic consistency within the television program. A wound that miraculously disappears by the next episode of a soap opera, for example, will be noticed by astute viewers.

The Role of the Assistant Makeup Artist

The assistant will be responsible for assisting with the needs of either the main makeup artist, or artists or the actor (or journalist, etc.) being made up. Specific duties vary.

Studio Lighting and its Effect on Makeup

Lighting color

Many different colors of light are used on television sets to create an atmosphere and evoke certain emotions in the viewers.

Orange light will result in a warm, relaxed, intimate environment. Orange light smooths facial features.

Pink light is used to create an effect of flashback or dream sequence. Pink light attenuates lines, folds and creases.

Red light is used to deliver a sense of a variety of environments and settings, such as a cafe or theater. Under red light, makeup practically disappears because red light is stronger than any other color.

Blue light creates an atmosphere of fear and suspense. It is also used for a moonlight effect in night shoots. The effect that it produces in makeup is shadow. It gives clarity, clears up the skin, and improves under-eye circles. Natural variations in skin tone become more visible.

White light has a similar effect to blue light, but makes contrasts even more noticeable.

Film speed

The speed of the film is a measure of its sensitivity to light. The speed/sensitivity influences how makeup appears on film. Speed is denoted by ISOs, named for the International Organization of Standardization.

Films of low sensitivity (12-80 ISOs) are among the more challenging for the makeup artist to work with as they register all kind of details. Untreated pores and fine lines will be evident, putting the responsibility of a perfect finish on the artist. Low-sensitivity films also result in high contrast.

Films of moderate sensitivity (100-200 ISOs) are used more often and produce a lifelike, realistic image.

Films of high sensitivity (400-3200 ISOs) are easy for the makeup artist to work with. They reveal very little detail and disguise most imperfections These films are used for artistic expression and produce images with a grainy, vintage look. As for the makeup, you must amplify it.

Intensity and quality of light

The illumination can be more or less intense, hard or soft, cold or warm. These terms relate to the quantity, contrast, and hue of light.

Direction of illumination

Frontal lighting is becoming less used because it leaves the face totally flat. It has the advantage of smoothing out wrinkles. Makeup should enhance the curvatures of the face with technical shading.

Back lighting produces the opposite effect of frontal lighting. Light aimed from behind the person obscures the face and only shows the silhouette. As in the previous example, the ambient light serves to smooth, and according to the intensity of light, the face will remain in greater or smaller degrees of semi-darkness. the makeup will vary according to the type of back lighting:

  1. Absolute back lighting: the face is not seen.
  2. Back lighting smoothed by ambient or ambient light of low intesnity: the makeup must be in a satin or luminous finish.
  3. Back lighting smoothed by ambient or ambient light of high intesnity: this light increases the intensity that influences the face, clarifying the tones.

Top lighting is cast on the individual from above, as daylight would be. The illuminated zones correspond to the higher and prominent parts of the face which already receive more light. These facial features will project shadows on less illuminated zones. The makeup artist will highlight the face to correct the distortion that is caused, compensating and balancing the zones of light and shadow.

Under lighting is located at a point below the individual. The more illuminated zones will be those of the lower parts of the face, which will receive greater intensity. The shadows are projected upward, producing a spooky effect.

Side lighting illuminates only one side of the person. In makeup, you must keep in mind the intensity of the light for color selection and textures.

Television Terms and Vocabulary

Aerial or crane shot: The camera offers a perspective of the scene from a certain altitude. This is usually done by elevating the camera with an aircraft or large crane. This is not to be confused with the overhead shot, since aerial can be shot overhead or not.

Overhead shot: The shot in which the camera is placed, by means of a crane or other technical system, directly above the action.

Cut-away shot: These shots are intended to be filler for video or film. For example: if an interview is being taped, shots might be taken of objects on the table, the screen of the interviewee’s computer, etc., to be incorporated with the actual interview during editing.

Datum shot: The shots that offer the viewer a reference that permits one to orient oneself in relation to the action being shown.

Subject shot/ Point of view: A shot that allows us to see the action through the eyes of the character. The point of view or POV shot.

Special Products for Television and Photography


Pancake foundation works with a damp sponge and gives full coverage.

Pan-stick makeup covers with a creamy texture.

Liquid foundation contains oils unless labeled oil-free. Liquid foundations are ideal for heavier coverage or/or combination skin. the makeup artist should carry several shades from fair to warm.

Cream foundations provide full coverage and can function as concealers.

We can use makeup foundation to correct imperfections in skin that will be photographed:

  • To correct face shape, use darker foundations, being sure to blend well into the skin.
  • To correct red zones, use green or yellow-tinted concealers or cream foundations.
  • To correct dark spots or under eye darkness, use orange-tined concealer or cream foundations.
  • For sallow skin, use orange, yellow or translucent foundations.


Orange powders give luminosity and good tone.

Translucent powders clarify. They have no color, but can look ashy on warmer skin tones.

Yellow powders even red tones and brighten the skin’s complexion.

Now that we understand many things about photography and television, make sure to check back next week for a general guideline on how to create makeup for photography! Subscribe to my blog for e-mail updates.

Education, Makeup How To

Contouring the Nose

Corrections can be applied to give the illusion of a differently shaped nose. Contouring and highlighting can therefore be used on the nose to sculpt it. There are many different types of noses and vary due to length, size, and shape. Here is a chart.

Contouring The Nose
Contouring The Nose

Types of Noses

  • Long
  • Short
  • Thick
  • Fine
  • Wide
  • Narrow
  • Twisted

Long Nose

  1. Use dark corrections on the tip and wings of the nose to make it straight.
  2. If the nose is thin, create an effect of wider width by applying a light color to the sides.
  3. A light-tone or neutral shade of lip color is recommended.

Short Nose

  1. Highlight the tip of the nose.
  2. Highlight the wings of the nose.

Thick Nose

  1. Shade the sides of the nose and the tip of the nose.
  2. Remove hair from the space between the eyebrows, making them separate further so the nose appears smaller.

Fine Nose

  1. Apply a shade or two lighter than the skin tone to the all over nose area.

Wide Nose

  1. Apply a darker color to the sides of the nose, contouring the sides of the nose.
  2. Highlight the center of the nose.

Narrow Nose

  1. Make up the laterals with a light-tone color to give the illusion of more width.

Twisted Nose

  1. Apply a dark color to the side of the deviation and a light color to the other side.
  2. Where hairstyle is concerned, a fringe that leans to the contrary direction of the deviation will help detract attention from that zone.

Remember that practice makes perfect. If you would like in-person makeup lessons, use my contact page.

Education, Makeup How To

Best Makeup Application for Eyes

Shading and highlighting is not limited to corrections on the face, but can be applied to the eyes as well. Here is a chart.

Eye Shapes and Makeup Application
Eye Shapes and Makeup Application












Types of Eyes

  • Deep Set Eyes
  • Protruding Eyes
  • Close Set Eyes
  • Wide Set Eyes
  • Round Eyes
  • Down Turned Eyes
  • Small Eyes

Deep-Set Eyes

Suggested steps for correction of these types of eyes are:

  1. Use a light pencil on the inside rim of the eyes.
  2. Apply light, glazed shadow on the eyelid, slightly darkening the area above.
  3. Outline the outer extreme of the eye.

Protruding Eyes

Suggest steps for correction of these types of eyes are:

  1. Eyeliner must be dark and thick.
  2. Use a dark pencil on the inside of the eyes.
  3. Apply a dark, matte shade to the lid and light ones just below the brows.
  4. Use a lot of mascara on the eyelashes.
  5. Widen brows in proportion to the eye.

Close Set Eyes

Suggested steps for these types of eyes are:

  1. Sketch a line on the eyes with the dark shadow, starting halfway and extending until the outer corner.
  2. Use ivory on the inside rim of the eye and dark pencils on the outside.
  3. Use a lot of mascara on the upper and lower lashes.

Wide Set Eyes

Suggested steps for these types of eyes are:

  1. Use a dark shadow to draw a thicker line on the inside and thin out toward the outside.
  2. Use dark eye shadows on the inside, smudged outwards and light-tone shadows on the outside.
  3. Intensify the eyes with mascara focusing on the inner lashes closest the nose.

Round Eyes

Suggested steps for these types of eyes are:

  1. Make a line with dark shades on both the eye lid and along the lower lash line, making sure that the lines are slightly horizontal and long. Smudge the lines and then clarify with an eyeliner.
  2. Apply light-toned shadows under the eyebrows and dark ones from the tear ducts to the temple in a slanted angle.
  3. Intensify the eyes with mascara, focusing on the middle and outer lashes.

Down Turned Eyes

*It is important to avoid descending lines* Suggested steps for these types of eyes are:

  1. Make a thin line from the tear duct and slope the ending upwards creating a thicker line on the outer corners of the eyes. Do not go past the lid.
  2. Place light shadows on the inner corner of the eye and darker shadows on the outside.
  3. Apply a large quantity of mascara, extending the outer lashes.
  4. Give a point of luminosity on the eyebrow arch with a metallic or shimmer tone.

Small Eyes

Suggested steps for these types of eyes are:

  • Apply light shadows on the upper lid.
  • Create a slight dark shading over the eye fold.
  • Line the eye above and below.
  • Apply a lot of mascara on both the upper and lower lashes.


The use of glasses should not be an impediment for makeup, but this should be adapted to different scenarios.

Short-Sighted Vision

The eyes appear smaller than they really are, so it would be necessary to enlarge them with makeup.

Use light-toned colors under the brow bones and on the insides with dark tones from the middle of the eye and outward.

The eyeliner should be applied thin on the inner corner of the eye and become thicker toward the outside corners.

Long-Sighted Vision

In this case, the lens enlarges and deforms the eye.

Use dark shadows on the lid and smudged into the crease. Avoid shimmers and metallics on the eyes.

Line the eyes with a dark pencil and apply mascara softly.

Remember that practice makes perfect. For in-person makeup lessons, use the contact page.

Education, Makeup How To

A Makeup Artist’s Kit: Correctors and Concealers

Now that we have covered what a makeup artist’s kit should contain (see: and covered the all the bases for skincare (see: , we will move on to the second part of a makeup artist’s kit: Correctors and Concealers.

Color Theory

To understand how correctors work, it is important to understand how colors work. Below, you will find an image of the color wheel. Artists use the color wheel to understand not only where colors stand in the spectrum, but also which colors cancel each other out. In this case, the color directly across cancels and neutralizes the other color (ex. red with green).

Color wheel image for
Color Wheel











Primary Colors

The primary colors are yellow, red and blue. These colors are pure and cannot be obtained by combining other colors.

Secondary Colors

Secondary Colors are derived by mixing two primary colors. They are orange, green and purple. Maximum contrast is created when a primary color is combined on the face with its opposite secondary colors.

Intermediate (Tertiary) Colors

Mix a primary color with a secondary color to obtain intermediate colors such as turquoise and indigo (blue-violet).

Color Families

The rainbow can be divided into two broad categories of colors: cool and warm. Cool and warm hues can be combined to yield neutral shades.

Cool Colors

Cool colors are dominated by blue. They include blues, blue-greens, greens, grays, violets, purples and mauves. People whose skin tones are cool tend to have green, blue or gray eyes, fair skin, and ash blonde or white hair. Cool colors are associated with the ocean and are soothing. These colors are associated with winter.

Warm Colors

Warm colors are dominated by yellow. They include browns, beiges, light greens, oranges, yellows, reds and golds. People with warm skin tones more often have brown eyes and brown, black, red or gold hair. Warm colors are linked to the sun and are associated with summer. Just be sure to avoid using warm colors on a person with irritated skin.

Neutral Shades

Blacks and white are neutral shades. They be used with either of the two color families. White augments while black diminishes.

Concealers and Correctors

If you’re still following along and understand color theory, it is time to move on to correctors and concealers. What is the difference? Correctors brighten while concealers lighten and lift. The first thing to keep in mind is that under-eye concealer and correctors are NOT meant for face corrections because of their brightening qualities. So, if you try to mask a blemish with under eye concealer, you are going to make it stand out instead! Finally, not everyone needs correctors while others may not need concealers. Concealers should be one or two shades lighter than the skin.

Concealer & Corrector image for
Concealer & Corrector by bhCosmetics


Light yellow-toned concealers neutralize red and blue discolorations and brightens the skin. This is ideal for those who need little coverage. However, when a regular concealer cannot fully cover darkness in the under-eye area, then it calls for a pink or peach corrector.


Pink tones neutralize dark under-eye areas for those with fair to light skin tones. Pink neutralizes blue tones as well as some light purple tones. It should be applied from the inner corner of the eye and underneath the eye, followed by a light yellow concealer and set in with a soft powder if the area is not dry.


Peach or dark peach are most commonly used to neutralize greens and purples for women with warmer skin tones. It should also be applied from the inner corner of the eye and underneath the eye. For women who have deep under-eye darkness, a corrector is usually enough. If the under-eye area is not too dark, then some may need a yellow-toned concealer to neutralize the shade and look natural.

Spot and Face Correctors

Spot correctors are not meant to lighten areas of the face and come in pink, peach and green and therefore can be used for general all over face and body purposes. Green will directly neutralize redness. The best thing to do is to follow up any spot correctors with a foundation so that it looks natural.

Special Considerations

Cake- It’s important when layering colors on the face to make sure that the skin is properly hydrated and not overly saturated. If the face is dry and you use thick creams, the result will appear cakey. Check out the skincare guide for appropriate care before makeup.

Creasing- Not allowing moisturizer to dry or oily skin can sometimes cause creasing in creamy products. To avoid this, allow cream to dry and apply a light powder over the concealer/corrector to set.

Check back next week or subscribe to my blog for A Makeup Artist’s Kit: Foundation Guide for how to choose and use the right foundation colors and types.



Morris, Rae  (2008). “Makeup: The Ultimate Guide” ISBN-10: 1741752264

Brown, Bobbi (2008). “Bobbi Brown Makeup Manual” ISBN: 9780446581349

Recommended Reading:




Education, Makeup How To

Everything Skincare for Perfect Skin

Skin Types and Skincare

Skin type is a very important consideration when applying makeup. You should think carefully about the skin and treat it like a canvas for makeup.

Skin Types

  • Normal Skin
  • Combination Skin
  • Oily Skin
  • Dry Skin
  • Sensitive Skin
  • Mature Skin

Each skin types requires its own special care and needs.

Normal Skin

Normal skin looks healthy and has few or minor imperfections. The skin’s appearance should not look dull and should be soft to the touch. 

The daily routine for normal skin should be to wash face twice daily- morning and night. Use an alcohol-free toner or “tonic” (Toner means it has alcohol in it. You can find some pH-balancing tonics that don’t use alcohol). Finally, seal and hydrate with a moisturizer. I also suggest to use a half mask at least once a week to remove any impurities.

Combination Skin

Combination skin means that the face has dry zones and oily zones. Usually, the cheeks are normal to dry while the forehead, nose and chin (t-zone) has visible pores and tends to get shiny.

To care for combination skin, use an oil-free face wash two times a day. Toner is especially important for this skin type because it balances the pH of the skin. Finally, hydrate with a cream. You might consider a hydrating serum on cheeks before the moisturizer if they are very dry. Exfoliate the skin three times a week to remove extra impurities.

Here are some suggested products for combination skin:

Clinique Exfoliating Scrub picture for Skincare
Clinique Exfoliating Scrub
Clinique 3 steps picture for Skincare
Clinique face wash, clarifying toner and moisturizing lotion








Oily Skin

Oily skin is characterized by many large, thick pores. Most often, blackheads and blemishes are present on the nose and chin because the sebaceous (oil) glands are stimulated. Climate and stress has a big effect on oily skin.

When most of us think of oily skin, our first reaction is to want to get the oil out by using all kinds of alcohols and astringents. This is not the case, because no one wants to dehydrate the skin to only cause more stress and problems. When we dehydrate the skin, the sebaceous glands overreact to make up for the lack of oils in the skin. This causes more oils and blemishes. Therefore, treat the skin gently!

Oily skin should be cared for twice daily using an oil-free face wash, a toner, spot treatment for any blemishes, and a lightweight oil-free moisturizer. *A tip to wash the face is to allow the water to run hot and the vapors to open up the pores and wash out any impurities. Then, switch the water to cold and splash the face with the cold water to rinse and close the pores.* Yes, moisturizer must be used twice daily in order to hydrate the skin and protect the skin from incoming pollutants in the air. Use a mask three times a week to remove any excess buildup.

Total Matteness by Philosophy for
Total Matteness by Philosophy
Clear Days ahead kit by Philosophy image for
Clear Days ahead kit by Philosophy









Dry Skin

Dry skin does not retain moisture because it produces oil naturally. However, dry skin is a bit dull in appearance and skin tones tend to redden. A challenge for the makeup artist is that cosmetics often wear off quickly on dry skin. Sometimes, dry skin can produce wrinkles and folds around the eyes and mouth. Dry skin can feel rough and dry to the touch and the skin tends to be sensitive.

It is important to take special care of dry skin and to use non-abrasive cream cleansers twice a day. Toners are usually not needed in this case unless it is a hydrating tonic, and serums are available to apply before applying a  nutrient-rich moisturizers. In this case, all steps should be repeated at night but swap the day cream with a heavier night cream. Use a gentle exfoliating cleanser once a week to clear off dead skin cells and follow up with a hydrating mask.

Bobbi Brown Hydrating Skin Care image for Skincare
Bobbi Brown Hydrating Skin Care

Mature Skin

Mature skin has folds, wrinkles and age spots due to the natural process of aging. In mature skin, cell regeneration does not occur as rapidly as it once did. In many cases, mature skin is dry.

To care for mature skin, use products that are gentle and hydrating. There are specific ingredients in serums and moisturizers that will help produce collagen and retain moisture to the skin. These ingredients are known as peptides (proteins that enhance collagen) and hyaluronic acid (locks and retains moisture to the skin). Use a gentle exfoliating wash three times a week to brush off dead skin cells and boost cell turn-over, or use a facial peel weekly to prevent discoloration and irregularities of the skin. SPF is an absolute must daily.

Elemis Pro Collagen Set image for Skincare
Elemis Pro Collagen Set














Sensitive Skin and Special Considerations

Sensitive skin can be fine in texture or it can be coarse. It is important to know if the person has any allergies or skin sensitivities that might make the skin react. In either case, sensitive skin will most likely be irritated by cosmetics, moisturizes and cleansers of any kind. Sensitive skin is prone to redness and can be itchy or blotchy.

Mild, non-perfumed cleansers, toners, moisturizers and cosmetics are required for sensitive skin. Dermatologists will recommend products to use for any skincare concerns and treatment. Sometimes products that are “all-natural” can lead to a skin reaction because they are plant-based and the skin can have an allergic reaction to it. When it comes to choosing the right products, it varies from product to product as with person to person, whether they tend to be non comedogenic or hypoallergenic. Choose what works best for you or your client!

Kate Sommerville image for
Kate Sommerville Skincare


Preparing the Skin for Makeup

After analyzing the skin, use the appropriate products to prepare the face before makeup. If done correctly, the skin will glow from underneath the makeup and the makeup will remain perfect.

  1. Cleanse the face.
  2. Use a toner to balance the pH of the skin and to prepare it to receive hydrating cream.
  3. Apply eye cream gently around the eyes.
  4. If using a serum, apply it before a hydrating cream.
  5. Apply the face cream using small circular motions. Cover the whole face and neck, but don’t use too much product.
  6. Hydrate the lips with lip balm.
  7. Let the skin absorb the cream for a few seconds before applying makeup.

Your skin is now ready for makeup!

Are you ready for the know-how of how to apply makeup?! Follow my blog for next week’s makeup update and to receive a notification when the new post is up!

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Have any questions about skincare? Maybe you’re a makeup artist with success or horror stories to share about skincare! Feel free to comment and share it below 🙂


  1. All About Skincare Blog:
  2. Bobbi Brown Makeup Manual by Bobbi Brown ISBN: 978044658149



A Makeup Artist’s Kit

Now that we have had a proper introduction to makeup, let’s create a list of makeup products and the absolute essentials that makeup artists typically carry in their kits.

See Makeup Art: An Introduction


Organization is very important when it comes to being a makeup artist especially for those makeup artists that can’t get enough makeup! From experience, we tend to have so much makeup (after all, we can’t help ourselves), that we forget we can’t haul it all in one kit. For this reason, I have a checklist of must-haves in a makeup kit, and anything extra is stored in containers. For the record, The Container Store is on my obsession list: check it out

picture for Acrylic Set for Organizing Makeup
Acrylic Set for Organizing Makeup

Makeup Artist Kit Checklist:

1. Skincare

  • Makeup Cleanser/Wipes
  • Eye cream
  • Moisturizing cream for the face
  • Lip balm

2. Correctors and Concealers

  • Peach correctors
  • Pink correctors
  • Concealer
  • Brighteners

3. Foundations

  • Liquid foundations: moisturizing, water-based & oil-free
  • Cream/Stick foundations
  • Powder foundations

4. Powders

  • Sheer loose powders
  • Pressed powders

5. Bronzers

  • Golden bronzers
  • Cinnamon bronzers
  • Illuminating bronzers

6. Cheeks

  • Natural blushes: peach tones, plums, rosy pink tones, earthy tones
  • Bright blushes: babydoll pinks, apricots, reds
  • Shimmers

7. Lips

  • Lip pencils: neutral lip tones and red
  • Lip colors: sheer, glossy, shimmer, opalescent and matte.
  • Lipgloss: clear, sheer, shimmer, color

8. Brows

  • Brow stencils
  • Brow pencils: brunette, blonde, strawberry
  • Brow shadow fillers: brunette, blonde, strawberry
  • Clear brow gel

9. Eyes

  • Primary colors: blue, yellow, and red
  • Neutral shades: chestnut, black, white, beige, grey, and purples
  • Shadow finishes: matte, shimmer, pearl/metallic
  • Longwear cream shadows
  • Eyeliners: black, brown and nude
  • Eyeliner pencils
  • Cake eyeliners
  • Shadow liners
  • Gel liners
  • Mascara: volumizing, lengthening, curling.

10. Tools

  • Brush set
  • Eye drops
  • Eyelash curler
  • Cotton swabs
  • Cotton pads
  • Tissues
  • Elastic bands/Headbands
  • Tweezers
  • False lashes
  • Sponges
  • Powder puffs
  • Eyebrow comb

For a printable version, click the following: Makeup Kit Cheklist

Stay tuned, I will cover each category in detail. Make sure you subscribe to my blog to get updates on future posts! 🙂